LP Insurance Acquires Van Noy Consulting Benefits Practice

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LP Insurance Services Acquires the Benefits Consulting Practice of Van Noy Consulting Group, Welcomes Terry Van Noy as Employee Benefits Consultant

Combined expertise of Van Noy and Cohill delivers unparalleled experience to Southern Nevada employers

LAS VEGAS, NV — LP Insurance Services today announced the acquisition of the Employee Benefits Consulting practice of Van Noy Consulting Group and the addition of Terry Van Noy, CLU, as an Employee Benefits Consultant. Van Noy brings more than five decades of leadership and consulting experience across health insurance, managed care, and employee benefits strategy.

With senior executive experience at Mutual of Omaha, AMIL International, and nearly three decades leading Van Noy Consulting Group, Van Noy has advised employers, healthcare organizations, TPAs, and insurers nationwide on benefit design, medical management, regulatory strategy, and operational effectiveness.

“Terry’s depth of experience is exceptional,” said Brian Cushard, President & CEO LP Insurance Services. “His background on the carrier side, combined with his long-standing consulting work, strengthens our ability to advocate for employers navigating an increasingly complex benefits landscape.”

This announcement builds on LP’s recent addition of James Cohill, another seasoned benefits leader with extensive carrier experience. Together, Van Noy and Cohill create a differentiated bench of employee benefits consulting expertise in Southern Nevada—bringing insight typically found inside insurance carriers directly to LP clients.

“At LP, our role is to help clients make confident, informed decisions,” said Terry Van Noy. “LP’s commitment to independence, advocacy, and long-term partnerships aligns closely with how I’ve worked with employers throughout my career.”

The acquisition of the Employee Benefits practice of Van Noy Consulting Group reflects LP’s continued investment in specialized expertise that supports its core mission: protecting businesses, empowering people, and strengthening the communities it serves.

LP Insurance Services, LLC is a leading independent, employee-owned risk management, insurance solutions, and employee benefits firm supporting businesses and individuals throughout the Western United States. Specializing in Property, Casualty, Surety, Workers’ Compensation, Employee Benefits, Personal and Risk Management services, LP Insurance is headquartered in Reno, Nevada, and has offices across Nevada, California, New Mexico, and Arizona. LP provides expertise, integrity, and community leadership to support its clients and the places they call home. For more information, visit www.lpins.net.